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You are currently browsing the Website Design Blog – WebCreationUK blog archives for the day Wednesday, September 1st, 2010.


Archive for September 1st, 2010

Do you plan to employ a Network Weaver?

Jodi

We have come across a great new job title: Network Weaving. A social media company in Glasgow has recently announced the appointment of their first Network Weaver.

So what exactly will this job entail? It seems that a Network Weaver’s job description includes a wide range of social media actions including:

  • Sharing resources, links and information about a company
  • Building relationships with network members by linking to their blog posts and commenting on blogs, be-friending them on on-line social networks and celebrating their contributions.
  • Working with different people on multiple channels such as e-mail, Facebook, Twitter and blogs
  • Engaging with an inviting others to join conversations – as well as facilitating those conversations.

And while some of these actions and conversations will be actionable, at other times they are simply to build relationships for the future benefit of a company.

We reckon that the Network Weaver job will become more popular in the next few years as more companies aim to engage in on-line and social media marketing.

WebCreationUK have social media packages available, speak to us for more information on social media and website design.

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Facebook sues rival over the use of the word book

Jodi

Facebook is suing another company for the use of the word “book”. If this seems a tad outrageous to you then you’ll probably be keen to hear further explanation. The competitor that Facebook is suing is Teachbook, because Facebook claims the rival is offering a “similar service for teachers”.

The exact words from Facebook are these:

“The problem is not merely that they use the word “book”. You’ll notice that we have no complaint against Kelly Blue Book or Yellowbook or others. However, there is already a well-known online service with “book” in the brand name that helps people connect and share. Of course the Teachbook folks are free to create a similar service for teachers or whomever they like, and we wish them well in that endeavor. What they are not free to do is trade on our name, create confusion, or dilute our brand while doing so. Additionally, it’s important to note that where there is confusion or brand dilution as there is with Teachbook and Facebook, we must enforce our rights to protect the integrity of our trademark.”

Facebook is also trying to register the word “Face” as a trademark.

If you would like to know more about social media packages and web design, then speak to WebCreationUK, you can also follow us on Twitter.

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