A new study reports that women keep their personal and business lives separate when it comes to social media. According to the 2009 Women in Social Media Study, while women see blogs as a good source of info about products and purchases, most (75%) use social networks solely for keeping in touch with family and friends.

The survey also revealed that a third of women who use social networks are loyal to just one, for example Facebook or Twitter.

In another revelation, it appears that following a purchase women bloggers are twice as likely to share a positive purchase experience on blogs and message boards and about 40% more likely to share a negative experience.

Tags: Blogs, facebook, social networking, twitter

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